A revolutionary shampoo that helps deliver beautiful healthy looking hair, while helping hair feel cleaner, longer. Helps you wash your hair less often. Makes hair look healthier instantly and improves over time. A hydrating shampoo that gently cleanses, enhances shine, and delivers visibly healthier hair with one wash. Removes dirt sweat, oil, pollution, and product buildup without stripping or over-drying strands. Apply to wet hair. Lather. Rinse. Follow with Perfect hair Day Conditioner.